Leverage Client Generated Data with Customer Insights
Integrate Data from Multiple Disjointed Channels
Use AI and machine learning to integrate and make sense of your customer data from loyalty programs, past transactions, advertising, social media, demographics, and website activity among others.
Unification Enrichment Analysis
Expose customers to content that is useful and helpful based on their personal preferences. Offer superb customer service with true understanding of customer expectations and early identification of customer behavior changes
Provide genuinely customized experiences
Over 90% of consumers will only respond to offers or content if it has been personalized to their previous engagements. 78% of customers say that they are more likely to engage with brands that provide them with tailored suggestions. Up to 49% of customers say they have made additional unintended purchases due to tailored content from a brand.
Application of a Customer Insights Platform
Find the right new clients
Use demographic data insights to identify and engage higher potential customers. Use advanced analysis to monitor social media activity and SEO to attract the right customer audience
Effectively engage existing clients
Use previous customer data transaction to provide informed product suggestions. Build customer loyalty through meaningful engagements. Tailor promotions and programs to better engage customers
Drive increased value transactions
Utilize customer insights to drive cross selling. Understand buying habits to bundle products and increase transaction value. Use customer survey data to tailor products and promotions.
CUSTOMER INSIGHTS OVERVIEW
- Obtain Analytics insights from multiple disjointed data sources (sensors, satellite and drone images, signals and data from other solutions), creating a central data repository containing all the relevant datapoints od your building or campus operation.
We use a cost-effective approach to implement a small, scalable proof-of- concept to mitigate solution costs and implementation risks.
We will help you building a data strategy to create the right structure using the most advanced data analytics techniques to access Data insights from any data sources.
Why Analytika
We help organizations ripping the benefits of AI, ML & IoT, creating cost savings through process optimization and task automation, and fostering revenue growth through customer and market insights unveiling and by enhancing your customer’s experience. We have extensive consulting experience, and we understand the business side perspective, our lean-staged approach diminishes implementation risks and guarantees success.